Tell me about a time when you took a risk with a project. What was the outcome?

This question helps assess the candidate's willingness to experiment and innovate, which are key aspects of creativity. It also sheds light on their ability to handle uncertainty and learn from outcomes.

Share a specific project where you attempted something unconventional and what you learned from it, regardless of the outcome. You might say, 'I once proposed a new marketing strategy that involved unconventional social media tactics, which initially seemed risky but ultimately increased our engagement by 50%.'